Publication Page - WIP

At Issuu, users upload content that transforms into a flipbook that is hosted on their platform. Following a journey, a user uploads content, to which they enter Publication Home. Publication Home is a command center for a user’s flipbook, where creators monitor & maintain their statistic and publication (flipbook) settings. It is an entry point to derivative assets, where users can promote their content using assets from their publication.

Publication Home was part of a high-level initiative called "Getting Our House in Order". At some point, Issuu’s former design department had disbanded. There was little documentation about the existing implementations and areas of the product had been neglected. Therefore, A refactor of the design debt needed to be conducted to optimise the journey. 

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The Publication Home initiative had 3 goals: 

1. Reduce clicks for the users. 

2. Create an entry point in the uploading journey derivative assets tools 

3. Update and implement design system components.

Trade-offs were discussed until needs were defined met for an MVP. Once we had begun releasing incrementally, I conducted 6 more tests.

While conducting and synthesising 6 user tests, I also documented components to be added in the design system.

These components were initially designed by Abhi, but needed changes in order to add it to the Design System. I tweaked the components in order for them to comply with updated Web Content Accessibility Guidelines (WCAG), and so that could be made usable in other parts of the product. I consulted with engineers to understand edge cases and design instances that had not been considered until it was fully released.

The user journey was split between 3 primary spaces, each with its own Senior Designer. I assisted 2 of the 3 senior designers in their respective spaces and would later lead design in the space that consisted of Publication Home.

Under my predecessor and given our strengths, I drove the qualitative research while prototypes were generated by the Sr. Product Designer: Abhishek 'Abhi' Kumar. Abhi had left Issuu halfway through the development process of Publication Home, and therefore I had to lead design during the implementation phase of Publication Home.

Driving research and user-testing, I coordinated with Issuu's customer success team to gather and schedule user tests. I created scripts and conducted user tests.

Publication Home was released to the public incrementally. Adding 10% of Issuu’s user base twice a week until it was live to everyone. This was so we could gather more qualitative insights to compare with the performance with the existing implementation.

There were a total of 14 user tests that I had conducted. 8 user tests were conducted with an initial prototype. I would present synthesised problem statements and facilitate discussion with my team and the design department.

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The Publication Home initiative had 3 goals: 

1. Reduce clicks for the users. 

2. Create an entry point in the uploading journey derivative assets tools 

3. Update and implement design system components.

Trade-offs were discussed until needs were defined met for an MVP. Once we had begun releasing incrementally, I conducted 6 more tests.

While conducting and synthesising 6 user tests, I also documented components to be added in the design system.

These components were initially designed by Abhi, but needed changes in order to add it to the Design System. I tweaked the components in order for them to comply with updated Web Content Accessibility Guidelines (WCAG), and so that could be made usable in other parts of the product. I consulted with engineers to understand edge cases and design instances that had not been considered until it was fully released.

At Issuu, users upload content that transforms into a flipbook that is hosted on their platform. Following a journey, a user uploads content, to which they enter Publication Home. Publication Home is a command center for a user’s flipbook, where creators monitor & maintain their statistic and publication (flipbook) settings. It is an entry point to derivative assets, where users can promote their content using assets from their publication.

Publication Home was part of a high-level initiative called "Getting Our House in Order". At some point, Issuu’s former design department had disbanded. There was little documentation about the existing implementations and areas of the product had been neglected. Therefore, A refactor of the design debt needed to be conducted to optimise the journey. 

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